As a Digital Hero Academy student, you’ll get access to a growing library of step-by-step playbooks designed to supplement course material and help you implement key digital tactics into your campaign.
Learn More - Download one of our free playbooks.
Building Donation Pages
Donation pages are critical for raising money for your campaign.
It is important to understand the basic steps to creating a donation page and being able to share the link in your fundraising emails and via your social media accounts.
Facebook Live can be a great addition to your social media content strategy if implemented properly. It is essentially broadcasting a live video that your Page followers can watch and engage with in real-time.
The potential of increased engagement with your audience and real-time interaction can help you build relationships with your audience, increase Page awareness and grow your online reach.
Social Media Monitoring and Listening can help a campaign foster community with its constituents, voters, and supporters and help you gain valuable consumer insights which can serve as a guide for your digital strategy.
Engaging with users by liking and replying to their comments or answering questions is a great way to build trust with your constituents and show them that you are listening and care about their concerns.